Aftermarket Growth Consultancy
Turning Aftermarket, Services & IoT into Revenue Engines
If your aftermarket feels reactive, unclear, or underperforming; we help you bring structure, eliminate leakage, and build a clear strategy for scalable growth.
What We Do
Aftermarket Growth Consultancy works with B2B companies to transform service, spare parts, and digital (IoT) offerings into structured, revenue-generating business lines.
Focus Areas
Outcome
We then design and support a practical roadmap to turn aftermarket into a growth revenue centre.
Who We Work With
Industries
Industrial equipment manufacturers
01OEMs and distributors
02Automotive & fleet organisations
03Technology-driven B2B businesses
04Companies with installed base and digital capability
05About Us
Aftermarket Growth Consultancy

Aftermarket Growth Consultancy was created to help B2B organisations bring commercial clarity to service, spare parts, and IoT businesses.
Mission
We help companies move away from viewing aftermarket as a cost centre and instead position it as a structured growth revenue centre.
Approach
Our work combines strategy, operational insight, and product management discipline to create scalable, sellable offerings.
Meet the Founder
Noura Bakhti
Aftermarket & Product Management Specialist
I am Noura Bakhti, an aftermarket and product management specialist with over 13 years of experience building, launching, and growing aftermarket and service businesses across industrial equipment, automotive environments, and technology-driven organisations.
Focus
Turning aftermarket into a structured revenue engine.
Work Style
Works with leadership teams to bring clarity to service operations, identify revenue leakage, and design scalable models that generate predictable, recurring income.
Expertise
Philosophy
"I do not deliver theory. I help businesses build structured, sellable service models that drive recurring revenue and long-term value."

What We Do
Our Services
Our services are designed for companies that want to grow their aftermarket, service, and IoT business, but need clarity on where the real challenges and opportunities sit. We focus on structure, accountability, and commercial growth.
Aftermarket & Service Diagnostic Review
Includes
Outcome
A clear, structured overview of bottlenecks, revenue leakage, and growth constraints.
Aftermarket & IoT Strategy Design
Includes
Outcome
A practical 3–12 month strategy aligned with business growth.
Productising Service & Digital Offerings
Includes
Outcome
Sellable offerings that teams can confidently position and customers can easily understand.
Implementation & Alignment Support
Includes
Outcome
Execution that delivers measurable results.
Our Approach
Our Approach
We do not start with recommendations. We start with clarity. Our approach combines commercial discipline, operational reality, and product management principles applied to service and digital offerings.

Diagnose

Clarify

Structure

Activate
Outcome
Support leadership and teams to implement the new structure and shift aftermarket from support function to revenue driver.